Burberry launched their latest collection in a unique brand experience space called The Makers House. It has been a collaboration with the Henry Moore foundation celebrating the art influences behind the work.
Burberry has not been best known for imaginative use of materials and textures, but this time the main focus of the space was the textile craft work of “The Cape Reimagined” which was a display of 78 couture capes.
In addition to the fashion collection the brand space presented 3D sketchbook collection, artist tools and models, workshops, portrait gallery, tours, cafe and more.
It was a fine example of how a luxury brand experience comes to life.